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What Sets The Benfield Connection Apart

At The Benfield Connection, we bring decades of experience across marketing, analyst relations, B2B influencer strategy, brand journalism, executive storytelling, content development, talent acquisition, and website design.

 

Founded by Elaine Benfield, we help businesses amplify their narratives and build lasting industry credibility. Behind the leadership is a talented team that supports every aspect of marketing and communications, ensuring our clients receive comprehensive and high-impact solutions.

 

What makes this different?

At The Benfield Connection, we blend deep industry expertise, trusted relationships, and a personalized, strategic approach to ensure your brand does more than show up. It stands out. Whether it is earning analyst mindshare, crafting compelling executive messaging, or leading thought leadership initiatives, we deliver strategies designed for real impact.

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While many consultants focus on just one part of the equation, we connect the dots. Our integrated approach across marketing, PR, and analyst relations ensures a cohesive strategy, smooth execution, and measurable results.

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With a proven track record of elevating brands, driving acquisitions and IPOs, and increasing market visibility, we do more than shape conversations. We help you become part of the ones that truly matter.

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Ready to elevate your influence? Let’s connect.

Team Expertise

Digital and Content Strategy

Brand Journalism

Creation and execution of content strategy

Award-winning editorial know-how

Social media strategies

Content activation and amplification

SEO, technical SEO, GEO, analytics

UX, web design, graphics

Product and Marketing Strategy

Execute strategic marketing and communication programs

Lead product strategy, launch planning, and messaging

Manage marketing, brand, and lead generation campaigns

Communications Strategy

Collaborate with industry analysts, thought leaders, and influencers

Develop internal and external communication strategies

Provide media training and manage brand communications

Create programs to amplify brand

Talent and Influencer Partnerships

Identify and secure the right talent and creators
Handle contracting, logistics, and execution 
Activate talent across content, campaigns, and events
Manage follow-up, reporting, and ongoing relationships

"I’m passionate about building powerful narratives, forging meaningful connections, and helping businesses achieve lasting impact through marketing, storytelling, and strategic influence."

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Elaine Benfield, Founder & CEO

The Benfield Connection

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© 2025 by Benfield Connection. 

 

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